Monday, September 7, 2009

Dr. Dre Introduces New Headphone Line "Heartbeats by Lady Gaga"

note: not actual headphone line in above picture.

"Heartbeats by Lady Gaga" out October 2009.

via press release

Legendary artist and producer Dr. Dre, Interscope Geffen A&M Chairman Jimmy Iovine and Monster® , the leader in audio/video accessories, are proud to announce the official introduction of Heartbeats by Lady Gaga, the latest addition to the hugely popular Beats™ by Dr. Dre™ headphone family from Monster.

Heartbeats by Lady Gaga” are engineered to deliver all the music the artist intended you to hear, with incredible sonic clarity, pounding bass, and all the power demanded by today’s music. The self-inspired design, including every detail developed with Lady Gaga, is both a unique reflection of Lady Gaga’s style and fashion sense as well as her commitment to the sound quality of her music and the way it’s heard.

Lady Gaga explains her motivation behind “Heartbeats by Lady Gaga”: "In the deepest hour of the night, I confess to myself three things; I would die if I was forbidden to write, forbidden to love, or forbidden to fashion. Heartbeats embody the trinity of my human-being, with one additional vow: that SOUND matters. Wear Heartbeats, love each other, and celebrate the art and lifestyle of music.”

Read more of the press release here:
Business Wire - Monster and Beats™ by Dr. Dre™ Announce First Artist Line: “Heartbeats by Lady Gaga”

Visit the "Beats™ by Dr. Dre™" website for more info:
Beats™ by Dr. Dre™

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