Tuesday, December 15, 2009

OOPS: Amazon Accidentally Ships Lil Wayne 'Rebirth' To Pre-Ordered Customers



via Billboard

While most of Lil Wayne's fans will have to wait until at least February in the New Year for his often-promised and often-delayed "Rebirth" album, about 500 Amazon customers who pre-ordered the album are enjoying the record already, thanks to a shipping mishap.

According to sources and an e-mail to Billboard from an Amazon customer, the online merchant sent copies of the album to some customers who pre-ordered "Rebirth." The album began arriving in mailboxes on Monday, Dec. 14, despite a change in the street date from Dec. 21 to February 1.

The release date change - the sixth time "Rebirth" was pushed to a new date - was made last month by Universal Motown, the distributing label for Cash Money, and its distributor Universal Music Group Distribution. Universal Motown and UMGD recalled the album, but roughly one million units were manufactured and about one-third were shipped to accounts when the decision was made to pull "Rebirth" from the schedule, sources say.

Although Amazon received the word to return the Lil Wayne album, supposedly about 500 copies were sent to customers. An Amazon spokesman didn't respond to an e-mail request for a comment.

Cash Money and Universal executives felt that the album hadn't received the proper set-up and decided to hold-up the release yet again, sources say. The album was initially supposed to be released April 7, but was pushed back to May 19 and then Aug. 18. And when that date came it went, the release date was pushed to Dec. 15 and finally Dec. 21, before the latest turn of events.

While its known that the album has been delayed to allow for proper set-up, some sources indicate that the album may be worked on some more, possibly with new tracks being added. If that's the case, then the Amazon customers who already received the album may have a collector's item on their hands.

Read the full article here:
Billboard - Amazon Ships Lil Wayne's 'Rebirth' Months Ahead Of Street Date

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